I led the website art direction for Art in the Park, New Zealand's premier art fair. Our objective was to generate more sales, and create a fresh and immersive website for the 2022 event, capturing the essence of the artworks and the experience of being there at Mt Eden Stadium.

Client:

Art In The Park

Industry:

Events & Entertainment

Involvement:

Art Direction// UX & UI Design

Developing a prestigious web presence for Art in the Park

Our aim was to create a captivating website for Art in the Park, a premier art fair in New Zealand. We wanted to immerse users in the art world while conveying exclusivity and prestige.

To achieve this, we designed a visually striking website with a premium dark theme, engaging animations, and art-decor inspired typography. By carefully curating high-quality images and employing a dark color scheme, we established a premium ambiance.

Additionally, we incorporated interactive features such as a video tour and in-depth artist descriptions. The website generated significant interest and contributed to a sold-out event in 2022.

Project name here

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros.

Project name here

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros.

Project name here

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius enim in eros.